Sok Khann
Articles
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Walmart Advertising Metric Glossary
Search Ad MetricsSearch - Consideration MetricsMetricDefinitionATCThe total count of post-click add-to-carts of your Advertised and Other items. ATC = Ad SKU ATC + Other ATC.PDPVThe total post-clic...
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Technical Onboarding: SSO Set Up
This article provides information on the steps that are required to integrate SSO into your Pacvue user experience. Inquire with your Pacvue contact or Technical Onboarding Manager to initiate the ...
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10/23/2025 Pacvue Academy Live: Features for Event Preparation
Session SummaryIn the October 23, 2025 Pacvue Office Hours webinar, the focus was on advanced event preparation strategies and optimization tools to help brands and agencies maximize performance du...
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How To Upload 1P AMC Data via Pacvue
OverviewIn Pacvue users can upload 1P off-Amazon data into Pacvue. Uploading 1P data into AMC lets advertisers leverage AMC more effectively to measure more completely, target more intelligently, a...
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Amazon Chargeback Guidelines: Packaging, PO Compliance & Carton Accuracy
Article Summary: This article provides guidance on Amazon’s chargeback policies related to Frustration-Free Packaging (FFP) & Ships in Own Container (SIOC), Purchase Order (PO) On-Time Accuracy, an...
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Understanding Price Claims (PPV) and How to Resolve Them
Table of Contents Content Shortcut Link What Is ...
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Amazon Shortage Claims: Causes, Compliance, and Prevention
Table of Contents Content Shortcut Link What is Shortage? Jump to Content Improve Catalog & Label Compliance Jump to Content Improve ASN Compliance Jump to Content What is Shortage?Sh...
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Onboarding Retail Data Into Pacvue
Some platforms in Pacvue allow for retail data integration to bring in metrics such as Total Revenue, Organic Revenue, and T-ROAS. The platforms where retail data integration is available are the f...
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How To Connect AMC Data into Pacvue
OverviewAmazon Marketing Cloud (AMC) provides advertisers holistic analytics and cross-media insights into your advertising initiatives. Connecting AMC data in Pacvue opens up functionality in the ...
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Historical Data Backfill Process
When binding Amazon data Pacvue is able to lookback 60 days upon the date of connection (Note: each retailer has a different data lookback window). Historical data outside of the API’s lookback win...